Progress

https://youtu.be/c6WoEoPmwYY

  

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pre production ideas

  Method of Creating the Promo Video:   (for future videos as well)    1.       Find an interviewee. Ask them questions relating to their line of work and their relationship with creative response.  2.       While shooting follow the rule of thirds and make sure the interviewee is visible and audible while recording.  3.       For editing. Keep two variations of the video. One shorter one for social media and one longer one for youtube. Keep the overall aesthetic of the video the same so that viewers are not confused.  4.       Method. Bring clips of the interview on the timeline as the foundation or base of the video. To avoid jump cuts or to add more information to the video, add some images of creative response, some work or any stock images that relate to the conversation. Add music at a lower decibel so that it creates a nice ambiance without interf...
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Task 3 - Industry Based Project

  Task 3   Is it consistent both online and offline? Does it resonate with their audience? Is the brand visually consistent (the same across all marketing channels)? Is the brand messaging, behaviour, and voice consistent? Creative Response is an organisation that helps their participants in dealing with their mental or physical disabilities. In terms of their online vs offline presence, there can be more consistency as that would help getting more people to know about them. With online branding, they do have a strong image, however, certain changes can be made to help the audience navigate through their digital platforms such as a cleaner and more organised website and more interactive posts and videos to gain attention. They do a lot of activities offline which can be better marketed online such as their seminars and volunteering programs. In the new digital age that we are now approaching, it is important to focus online as much as we focus offline....
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CR R&D for promotional video

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